Photoshoot of main character 2

Photoshoot 2

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Photoshoot of main character 1

Photoshoot 1

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Target Audience

The following are typical individuals I aim to target my final short film and ancillary products at. I will interview all of these individuals during my audience feedback task, after producing my product.





Alexander Bright is a soon to be 18 year old student who plays a key role in the local political bodies throughout his home town. In his spare time Alex enjoys going out to restaurants for dinner with his friends, followed by a trip to the cinema to watch the latest blockbuster. Alex enjoys short films but isn’t a regular consumer, usually only hearing about and watching them when recommended by a friend.






Lily Usher, 17, is currently studying for her A-levels at sixth form. Being a media studies student, like myself, she has grown to love short films and will regularly look through YouTube at ones which catch her interest. Whilst enojoying the viewing of the short film she is watching, she is also interested in researching other products connected with it, such as a poster advertisement for it.





Josh Ellis’s favourite type of films are action features as well as crime. He is currently 17 but has decided he would like to have a movie night with his friends for his birthday. He watches short films regularly, sometimes also enjoying travelling with his family to short film festivals, some of which he has entered his own creations into.







Poppy Adams never used to like short films until recently. At the age of 17 she now enjoys watching short films with her friends, finding comical ones to be her favourite! If Poppy see’s a film review in a magazine, whether it be for a short film or feature length one, she will more often than not want to view it! She hasn’t of yet created any short films, but has been exploring the creation of film trailers, producing professional productions that could be passed off as genuine trailers.

Brief.

Title of Brief:
PROPOSAL FOR SHORT FILM AND ANCILLARY PRODUCTS

Outline of ideas:
DOCUMENTARY OF THE LIFE OF A GIRL WHO’S BOYFRIENDS GONE TO WAR, BUT WITH THE DATES GOING BACK IN TIME, THERES A TWIST AT THE END

Auxiliary Products:
A POSTER FOR THE FILM
A FILM MAGAZINE REVIEW PAGE

Target Audience: (age, gender, socio/economic group)
NON SPECIFIC, BUT MAY APPEAL MORE TO THOSE WHO CAN RELATE TO THE STORY

How will your media product use, develop or challenge forms and conventions of real media products?
USING MUSIC TO CREATE EMOTION

What is your inspiration?
A FRIEND OF MINE WENT THROUGH A SIMILAR EXPERIENCE WITH SIMILAR REACTIONS

How will your main product and ancillary texts compliment each other?
I WILL TRY AND HAVE REACURRING FEATURES THROUGHOUT, SUCH AS IMAGES FROM MY SHORT FILM IN MY ANCILLARY PRODUCTS. THEY WILL ALSO TRY AND USE THE SAME OR SIMILAR TEXT FONTS AND COLORUS THROUGHOUT TO MAKE ALL OF MY PRODUCTS WORK WELL TOGETHER

How will you use media technologies in the construction and research, planning and evaluation stages?
RESEARCH
-INTERNET SEARCH ENGINE
-ONLINE PRESENTATION SOFTWARE AND PROGRAMMES
-YOUTUBE AND OTHER VIDEO SHARING WEBSITES
-MICROSOFT WORD
-MICROSOFT POWERPOINT
PLANNING
-INTERNET SEARCH ENGINE
-ONLINE BLOGGING SITE, BLOGGER
-ONLINE PRESENTATION SOFTWARE AND PROGRAMMES
-MICROSOFT WORD
-MICROSOFT POWERPOINT
CONTRUSTION
-IMOVIE
-PHOTOSHOP
EVALUATION
-IMOVIE
-MICROSOFT WORD
-MICROSOFT POWERPOINT

How will you incorporate the following concepts?
Genre
THE BOY GOING TO WAR, WITH THE GIRL BEING LEFT BEHIND AT HOME
Narrative
THE GIRL WHICH THE DOCUMENTARY IS FOCUSED ON WILL TAKE CONTROL OF THE NARRATIVE OF THE FILM
Representation
CONFORMING TO STEREOTYPES - FEMALES BEING WEAK AND UNABLE TO COPE WITH DIFFICULT SITUATIONS AND HOW MEN ARE STEREOTYPED TO BE THE MORE LIKELY ONES IN A FAMILY TO GO TO THE ARMY
Audience
WITH THE GIRL DIRECTING HER SPEECH AT THE CAMERA IT WILL MAKE THE AUDIENCE FEEL MORE CONNECTED WITH THE GIRL
Media language
THROUGH THE USE OF SOUND TO CREATE EMOTION

Looking At Short Films With 'Twist' Endings

Whilst conducting my research into existing short films I have been trying to decide upon what will make my own short film unique, and what will help it stand out from the possibly predictable others, on the market. After watching a great number of short films, one particular trait in a minor few has really got me interested. Short films with a shocking twist at the ending of the piece have really caught my interest and after long deliberation I have decided that I would like to incorporate this creative, unique selling point into my own product, when I come to make it. Two films in particular that got me to this decision and really stood out for me were ‘Lovefield’ by Mathieu Ratthe and ‘About A Girl’ by Brian Percival. Both these films lead the viewer into a certain false perception about what they think might be happening to the characters within the film or might happen at the end. This intended deception, I feel, works much better than straight forward short films as it leaves the audience feeling as though they have been fooled and outsmarted. This could make them want to watch the film again after knowing what was really going on, or to show the film to friends or relatives to see their reaction to the twist. Either way this is promoting the film and gaining it more publicity and views on a site it may be published on. The following two images are screen shots from 'About A Girl' and 'Lovefield':

Short Film Poster Research

Short Film Poster on Prezi

Research into short film review articles in magazines

Research into short film review articles in magazines

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